How a Vanity Website Decreases Customer Confusion
Customer confusion occurs when a consumer is unsure of a purchase because they did not fully understand the product or service. This may lead to shoppers ignoring options that are hard to follow even if they’re the best option based on their needs. In the context of hotels, travel consumers swamped with different booking [...]
Top Amenities to Display on a Hotel Website
Hotel guests have different needs depending on, among other things, their reason for travel, their destination, and their length of stay. Hotels meet these needs by providing various amenities depending on their scale and target audience. For example, a resort may offer an on-site spa, or a hotel across the street from a [...]
The Future of Customer Experience: HEDNA Takeaways for the Travel Industry
Attending conferences is one of the many ways that our Customer Experience team keeps tabs on the pulse of the hospitality industry. I recently attended the HEDNA (Hotel Electronic Distribution Network Association) conference in Madrid where I got a chance to connect with some of our amazing customers. I also had the [...]
Corporate Travel eBook: Reach and Convert More Business Travelers
Download your Corporate Traveler Strategy Guide to get current statistics and strategies to reach and attract the modern business traveler. The corporate travel market segment is uniquely shaped by forces outside of the travel industry. Corporate bookings are driven by the standard question of rates and availability, but they [...]
A Look at Vizlly’s Compliance with the Americans with Disabilities Act
The Americans with Disabilities Act (ADA) requires that all commercial companies, including hotels, have an accessible website. An accessible website should provide reasonable design for users with visual, hearing, and mobility impairment. For example, a mobility impairment might include the inability to use a mouse or limited [...]
How Resorts Can Benefit From A Vizlly Website
Travel shoppers looking to plan their next resort getaway have one goal in mind: to find the perfect place to enjoy their hard-earned vacation. These types of travel shoppers are not as budget-conscious as other markets may be and are more likely to select a property that will offer them a unique experience. When trying to [...]
Feature Release: Our Hotel Images Just Got Bigger
One of the valuable features of our VScape technology is its ability to re-size a single image to fourteen different sizes for distribution to our network of travel channels. We’ve been delivering high resolution hotel images (up to 2048 pixels on the longest side) to channels for many years. As we’ve been receiving higher and [...]
The World’s Best Captions and Short Descriptions in Hospitality Marketing
Find out the best practices for writing captions and short descriptions for your online images in the hospitality industry.
How HotelREZ Improved Image Quality for Over 900 Hotels in 30 Days
HotelREZ provides representation services for over 900 independent hotels around the world. As part of HotelREZ, client hotels receive access to Leonardo’s Enterprise platform, VScape, in order to manage their image distribution to 3rd party travel channels and all four major GDSs. At the end of 2018, HotelREZ conducted an [...]
The Journey of an Image with Leonardo
As we work on developing our brand-new content management platform, we’re putting a spotlight on the core technology that has made Leonardo the industry’s leading image distribution platform for many years. Leonardo’s technology does more than just store and distribute photos. Hotel media goes through an extensive automated [...]