Content Experience Lessons the Travel Industry Needs to Hear
With so many options for travel shoppers available, hotels and the hospitality industry must market the experience of staying with them or engaging with their brand. To stand out, name recognition or value is simply not enough. Our marketing team headed to CONEX, a three day conference organized by Uberflip to hear from [...]
Past, present, future: The Evolution of Leonardo’s Technology
As you can imagine, building a new technology platform isn’t something that happens overnight. As Leonardo’s CTO, I’m going to chronicle our journey as we embark on our mission to deliver a new Content Management Platform that meets the needs of our hotel customers today and prepares us to tackle the challenges of tomorrow.
Industry Insights: The Benefits of a Vanity Website (Feat. Daniel Grant)
Search engines are one of the main tools that online travel shoppers use when it comes to finding the right hotel. This is why search engine optimization is extremely crucial to boost organic search impressions and ultimately win more bookings. Our Customer Success Coach, Daniel Grant, talks about how a vanity website can raise [...]
Industry Insights: Attracting The Guests That You Want (Feat. Warren Wheatley)
Every hotel has their unique story. But delivering that story to travel shoppers is a whole new challenge. We sat down with our Senior Sales Consultant, Warren Wheatley, to discuss how a vanity website can help hotels breakthrough from the limitations of a Brand.com website. From creating more special offers to attracting the [...]
Industry Insights: Showcasing Your Hotel’s Unique Story (Feat. Warren Wheatley)
Travel shoppers spend a lot of time searching online for the perfect hotel. Whether it is the leisure or business traveler, targeting your online presence towards a specific demographic is key to winning bookings. Our Senior Sales Consultant, Warren Wheatley, explores the benefits of having a vanity website to bring your hotel [...]
Industry Insights: What Exactly is a Vanity Website? (Feat. Daniel Grant)
Area attractions and hotel amenities are only a fraction of the information that online travel shoppers are looking for. However, brand websites can be extremely limiting when it comes to controlling and customizing your online presence. We sat down with our Customer Success Coach, Daniel Grant, as he explains what exactly is a [...]
Why Every Branded Hotel Needs a Website that Ranks in Local Search Results
When Shawn Vicklund, the Marketing Manager at the Best Western Plus GranTree Inn and Vizlly customer joined the property after eight years in marketing operations roles at AT&T, she leveraged her extensive SEO knowledge to devise an SEO strategy to help the hotel rank higher in search engines and increase direct bookings.
How Image Distribution Technology Helps Hotel Chains Protect Their Brand Online
Our marketing team sat down with Mark Charlinski to discuss the image distribution challenges that hotel chains face and the risks to their brand integrity and presence on OTAs.
Top 9 Takeaways from the 2018 HEDNA Global Distribution Conference
Members of our Product, Sales and Account Services teams had the pleasure of meeting with industry leaders to explore the distribution and technology landscape at HEDNA’s 2018 Global Distribution Conference in Lisbon, Portugal. Check out our top 9 takeaways from the conference that we believe can help hospitality companies be [...]
What To Do with Your Vizlly Revenue
While Google AMP does offer many benefits for mobile websites in terms of speed, it can also be very limiting when it comes to user experience and integrating industry specific features. So the question is, “is AMP the right choice for a hotel website?”