online marketing
The World’s Best Captions and Short Descriptions in Hospitality Marketing
Find out the best practices for writing captions and short descriptions for your online images in the hospitality industry.
How to Leverage User Generated Content to Persuade Travel Shoppers
User Generated Content (UGC) helps build trust and authenticity with travel shoppers. In this article, we explore why UGC is such a powerful tool for hotel marketers, how hotels are using it, and how to integrate it into your website to drive more engagement.
What are three key characteristics of today’s consumer?
Three characteristics of today’s consumers: One, the consumer is very value driven. You can see just in the rise of usage of things like daily deals, private sales and show rooms.
Mobile Compatible vs. Mobile Optimized – What’s the difference?
The difference between a mobile compatible website and a mobile optimized website continues to be a source of confusion.
Product Updates
Introducing: In-app Reports. The data you need to take your distribution strategy to the next level
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